SAN ANTONIO (Feb. 6, 2025) – The San Antonio Spurs today announced they are once again teaming up with South by Southwest® (SXSW®) to offer a special discount that includes tickets to the Spurs Friday, Feb. 21 I-35 Series game and SXSW Music Festival from March 10 through March 15. This collaboration between the two local brands celebrates two major annual events in Austin, with the Spurs I-35 Series in February and SXSW Music following shortly thereafter. This offer is available now through Thursday, Feb. 13 while supplies last.
As part of the annual I-35 Series, the San Antonio Spurs will be bringing their gameday action to Austin the previous month, giving Austinites a full lineup of major sports and entertainment events this spring. SXSW Music runs from March 10 through March 15 and includes nearly 900 artists on over 50 stages across Austin, from legendary performers to the most exciting new talent.
Spurs x SXSW Ticket Offer Details
- SXSW Music wristband at a discounted price of $99
- Up to 25% off ticket to the Spurs I-35 Series game on Friday, Feb. 21 versus the Detroit Pistons
- Text SXSW to 210-444-5940 for the link to purchase
The I-35 Series is presented by Alienware and Netspend and the Spurs 2024-25 season is presented by H-E-B.
“We’re thrilled to once again connect with the legendary San Antonio Spurs and bring our iconic Music Festival experience to their devoted fans,” said Hugh Forrest, SXSW President. “The discovery of SXSW and the excitement of a Spurs game will provide a unique opportunity for our communities to come together to celebrate music and sport.
“SXSW and the I-35 Series are two uniquely Austin offerings that bring people together across sport, entertainment and culture,” said Brandon James, Senior Vice President of Strategic Growth & Deputy General Counsel at Spurs Sports & Entertainment. “We’re excited to collaborate with our friends at SXSW for the second year in a row to bring to our fans in Austin and throughout this region moments that excite and memories that endure.”
About SXSW
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of tech, film and television, music, education, and culture. An essential destination for global professionals, the annual March event features sessions, music, and comedy showcases, film and television screenings, exhibitions, professional development, and a variety of opportunities to meet and connect with people. SXSW proves that the most unexpected discoveries happen when diverse topics and individuals come together. SXSW 2025 will take place March 7–15 in Austin. Learn more at sxsw.com. To register for the event, please visit sxsw.com/attend.
About Spurs Sports & Entertainment
Spurs Sports & Entertainment (SS&E) is a value-based and community-centric sports and entertainment company that provides premier live and global digital experiences for fans across a portfolio of three teams and several first-class venues in South Texas – all supported by a staff of more than 1,000 full and part-time employees. SS&E owns and operates the San Antonio Spurs (NBA), Austin Spurs (NBA G League), and San Antonio FC (USL), as well as manages the day-to-day operations of the Frost Bank Center, The Rock at La Cantera, Toyota Field and Ricos STAR Soccer Complex. The SS&E investor group is led by Managing Partner Peter J. Holt.
